Aventra Team
Founder & CEO
Wei-Han, Annie Hsieh
At the age of 17, I moved to Europe alone to pursue my dream, with one ultimate goal - to build my own company. And now it’s time to make it happen. I find happiness through personal achievement and ambition. With 7 years of experience in international trade and sales, I know how companies are built from zero with minimal resources. It is inspiring to see the attitude and drive that push me forward to help them.
I had successfully helped many of my clients to build that groundwork. I have a track record of driving a 70% sales growth in China with my current employer, specializing in contract negotiation, high-ticket sales, and building strong strategic relationships.
I thrive on turning challenges into meaningful opportunities. Go big or go home, am I right?
„You never know what you are capable of until you try. “
Co-Founder, Marketing & Branding Director
Wei-Ting, Anita Hsieh
Passionate designer with over 10 years of experience in crafting compelling brands and digital experiences. I specialize in transforming ideas into meaningful designs that truly connect with their audience. During my time in a creative agency, I worked on high-profile projects for leading companies in the retail, healthcare, and automotive sectors. With a keen eye for creativity, strategy, and precision, I bring innovation and impact to every new challenge.
„Dream big, challenge yourself, and do what you love—there are so many opportunities out there waiting for us.
So why not go for it?“
Our vision
At Aventra, we guide Swiss companies through the complex journey of entering and thriving in the Chinese market.
From market research and regulatory compliance to sales execution and local matchmaking, we offer end-to-end export solutions tailored to your goals. With deep expertise in trade, branding, and cross-cultural communication, we turn ambition into real, measurable success.
We don’t just open markets — it is our mission.
